Top 7 Mistakes To Avoid When Starting A Soft Play Rental Business (and How To Do It Right)

Starting a soft play rental company sounds simple — but success comes from strategic planning. Here are the most common mistakes that new entrepreneurs make (and how to avoid them).

❌ Mistake 1: Buying Incomplete or Uncertified Sets

Some sellers offer cheap foam blocks or ball pits that are not designed for commercial use.

✅ Solution: Choose equipment with EN71/ASTM certifications and anti-slip designs. Brands like GloballToy provide full sets tested for daily rental use.

❌ Mistake 2: Ignoring Your Target Audience

Are you serving high-end private parties? Schools? Public malls?

✅ Tailor your package:

• Elegant pastel soft play for private events

• Colorful climbers and slides for daycares

• Inflatable fences for outdoor mobile setups

❌ Mistake 3: No SEO or Online Presence

If people can’t find you on Google, you’ll lose business.

✅ Build a site with these searchable terms:

• “Soft play for party rental company”

• “Soft play blocks for events”

• “Kids indoor foam playground supplier”

• “Foam slide with ball pit rental setup”

❌ Mistake 4: Not Customizing for Your Brand

Your soft play setup should reflect your brand identity.

✅ Use custom logos, brand colors, and banners. GloballToy offers OEM support with your logo on soft play blocks, banners, or even ball pits.

❌ Mistake 5: Buying Too Much at Once

Many new buyers overspend on inventory.

✅ Start small: Choose 5-6 high-use items (like foam bridges, ball pits, and climbers), then expand based on rental feedback.

✅ Bonus Tip: Work With an Experienced Manufacturer

GloballToy supports beginners with:

• Flexible MOQ

• Factory pricing

• Custom set recommendations

• Global freight guidance

• Responsive customer service

Avoid costly mistakes and build a smart rental business from day one.
Contact GloballToy for expert product guidance and a step-by-step rental startup plan.